Who invented Ralph Lauren?

A brand of luxury and American sensibility known for its classic designs and quality craftsmanship. A global leader in the fashion industry — we have Ralph Lauren. This isn’t a story of inherited wealth, but rather a story of a strong sense of ambition and determination.

Starting humble, selling ties for Brooks Brothers to later working for a necktie manufacturer, these early roles are where he gained serious insight into the fashion industry and into what customers really wanted. It was in 1967 when Ralph Lauren made his first move. Inspired by his love for sports and classic elegance, he launched his first line of neckties under the name ‘Polo’. The iconic logo, featuring a polo player on horseback, quickly became synonymous with the brand’s lifestyle.

Rooted in his upbringing in the Bronx, a melting pot of cultures and influences, Ralph Lauren cultivated a deep sense of resilience. His traditional English style meets American flair soaks up the brand’s aesthetic. This concept of paying homage to your environment is mimicked in the Rouvas collections; designs inspired by his Mediterranean background; a type of approach that can resonate across generations.

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